email marketing

Email marketing is a great communication tool if used properly. An email campaign is a one or more emails sent to a group of recipients who have opted in to an email list. A timed or “drip” campaign will send out emails at regular intervals (perhaps once per week). The stream of timed emails will be triggered by a specific action by each recipient – usually by the recipient signing up to receive the emails. This cycle may be repeated for a specified number of iterations.

Benefits

  • Saves you money.
  • Sending communication via Event Campaign is considerably cheaper than sending via traditional post.
  • Saves you time.
  • Compiling, testing and sending an email marketing campaign can be completed by us in a matter of hours or minutes, not days, freeing up your time to let you do what you do best.
  • Helps build brand awareness.
  • Regular communication with your clients’ helps you build awareness and enhance customer loyalty.
  • Allows you to track responses instantaneously.
  • Event Campaign shows you who opened your e-newsletter, what links they may have opened and how they responded to your campaign.
  • Lets you communicate directly with your target audience.
  • Your e-newsletter is delivered straight to the inbox of your client, allowing you to push your message to your audience.
  • Allows you to communicate personally with your clients.
  • Each message sent via Event Campaign can be personalized for each recipient. Sending an e-newsletter to Dear George, reads a lot better than sending it to Dear Sir, or Dear Customer.

Expected results

  1. Traffic Increase – With our newsletter marketing campaign, traffic on our landing page as well as on website will increase.
  2. Brand Popularity – With our newsletter marketing campaign, our company brand awareness will also increase.
  3. Leads Increased – With our newsletter marketing campaign, your website traffic will increase. As a result coming visitors will convert into confirmed leads.